Now What?® Coaching
from Laura Berman Fortgang
By Laura Berman Fortgang on
In 2005, two Louisiana friends put their heads together to brainstorm possible business ventures that would help their community regain its spirit. Their level of success took them by surprise. Here are some things they’ve learned and why they believe that you can start a business later in life.
By Laura Berman Fortgang on
You can pursue your dream at any age. We love real life stories that remind us of this!
By Laura Berman Fortgang on
Here’s an inspiring true story about two women, Jenny and Ashley who lost their jobs in the stock market and successfully pursued a new dream. Their success formula included Jenny going back to her roots by tapping her grandmother’s pickle recipe plus a willingness to entertain a huge vision: “to be in every refrigerator on earth”. Add to that attending pickle school and getting down on their hands and knees to plant enough seeds to grow lots of cucumbers!
As we often witness at Now What Coaching, paying attention to the bigger picture that others can see but we can not, can be extremely helpful. In this case, it was Jenny’s husband who said the words: “You make great pickles and you’ve got some land… you should just start a pickle company.”
“It Ain’t Over: They Ditched Their Jobs In The Stock Market For Pickles.”
By Laura Berman Fortgang on
Cinnamon Bowser’s light bulb moment in 2003 resulted in the creation of Nail Taxi, a mobile manicure/pedicure business. Though the idea came to her in a flash, prior to launching her business and while still working full time in public relations, Cinnamon took two years to learn as much as she could about the nail industry and also enrolled in a business planning course. Read on to learn how she knew when it was time to take the leap and what she believes has been instrumental to her success.
“How to open a mobile nail salon.”
By Laura Berman Fortgang on
Did you know that the number of women-owned businesses in the US —now 29% of all businesses — is increasing faster than the national average for businesses overall? Check out this report which lists the regions where this growth is occurring the most. If you’re a woman about to start a new business, take strength from the fact that you’re in good company and part of a significant trend.
“The Top 15 States For Female Entrepreneurs.”
For more on this topic, see also:
New OPEN Study Reports Growth of Women-Owned Businesses for 2012
8.3 million or 29 percent of all businesses in the US now owned by women
By Laura Berman Fortgang on
Here’s a great example of turning a lifelong passion into a successful business. Notice how the founder, Rita Goldberg, not only identified a need (kids learning to swim) but also enhanced the way in which the need is filled by adding to the skills delivered (learning to swim + safety skills). It’s a creative approach that adds value for the people she serves and it’s smart business, too.
How can you use your passion to fill a need?