Now What?® Coaching

from Laura Berman Fortgang

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2011 Best Companies to Work For

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Flip through this summary of current job openings at the “25 Best Companies to Work For” and read what lead recruiters are looking for in candidates.  As you might expect, many recruiters emphasize the importance of demonstrating your knowledge of the company and your fit with company culture and values, as well as being curious and able to think beyond today.  Here are a few of our favorite tips which echo the Now What?© mantra of connecting who you are with what you do:

“We know that candidates are good at many things, but we’re most interested in what exactly makes them each a rock star. What do they do so well that no one else can compete with them in this area.”  —Jeff Vijungco, Adobe Systems

“Don’t be afraid to demonstrate your passions and your personal brand.” —Holly Paul, PricewaterhouseCoopers

“Don’t feel limited by your past… Consider how your skills translate to the role you’re seeking and help us make that connection when we interview you.” —Oriana Vogel, American Express

“What impresses a recruiter is a well-prepared candidate with clear accomplishments, tremendous passion, and the ability to connect his or her experience and skills directly to the job he or she is going after.” —Pam Anderson, Intel

“They’re Hiring!”

REINVENTION: LESS ABOUT ADDITION AND MORE ABOUT SUBTRACTION

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by Now What?® Coaching Founder, Laura Berman Fortgang

We are clearly in the Age of Reinvention. So many industries are doing complete makeovers of themselves and some are even disappearing.  The result: Those wanting to stay or become employed have to reinvent right alongside this trend or be closed out or left behind.

Publishing, automotive, retail, advertising, manufacturing.  These are just a few of the sectors that are being rethought completely. So, whether you are an executive or a line worker, things are changing and so must you.

The tendency is to think you must be more or do more or add a missing skill or edge to keep yourself in the running in this job market.  In some cases, that is true. Maybe there is a degree or a certification that has to happen, but the truth is, the next step for most people who need to reinvent is to subtract something from their approach.  It’s not about adding. It’s about subtracting!  Subtracting what’s in the way of what really lights you up. Maybe it’s even more accurate to say, while you do your math, reinvention is about borrowing….from the past.

The reinvention formula seems to be, based on our collective research and experience at Now What?® Coaching, as follows:

The PRESENT-THE DEAD WEIGHT + SOME Marginalized Passion,talent or wish from the past= NEW MOMENTUM/ANSWER TO REINVENTION

Becoming a chef after years of ignoring that passion as an unhappy lawyer ,opening a chocolate shop after being laid off from a ‘secure’ government job  or performing in a musical after being away from it for 17 years to find that the next step is to bring more performance nuance to my speeches.  (YES, my own current reinvention)

These are all examples of listening to the stirrings inside you that have been set aside in the name of logic, conventional wisdom and security.  Those are what need to be subtracted to finally add opportunity, momentum, satisfaction and maybe even joy to your life.  And these will go far to create financial opportunities as well.

Make 2011 the year of your reinvention. Let us know how we can help.