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If Work is Your Identity

By Laura Berman Fortgang on September 3, 2023

For some people, work is their identity. It’s how they measure their worth, and that works for them. It gets a bad rap, but there’s nothing inherently wrong with deriving meaning from the work you’re called to do.

Being driven by your goals can serve you quite well … until it doesn’t!

Let’s face it —

You’re never going to succeed by sitting on your laurels.

Establishing yourself is going to come with some late nights, missed birthday parties, and sacrifice.

But there’s a limit to how much good it does you to burn the WiFi at both ends and stay glued to your phone.

Making your identity all about work is likely costing you, even more than you know.

If you’re thinking of yourself as “Ms. CPA Extraordinaire” or “The best SAHM Return to Work Career Coach” or “my company’s next SVP of Marketing” 24/7/365, you might want to take a breather every now and then.

If your family and friends are constantly teasing you or complaining about your job, it can be frustrating … but they might have a point.

“All you ever do is work.”

“You always cancel on us.”

“When are you ever gonna take a vacation?”

There’s a good chance you’ve let workaholism creep in and take over.

Here’s the thing —

Even if you love what you do…

Even if you think doing more of it is your ticket to ride…

What got you here won’t necessarily get you to the next level.

Instead, you may hit a brick wall of disappointment.

Ignoring the voices – both internal and external – that say you’re working too much is a sure way to burnout.

Ignoring your personal desires and the people around you, putting everything off to a later date, means something is missing.

Maybe it’s time to reexamine what’s driving you.

Why are you making your identity about work? Look for the origin.

Did you make a vow to yourself to succeed at all costs?
Is being rewarded at work fulfilling a personal need?
Is work your source for love, acceptance, and self-worth?

What happens is work gives us all something good, but if something’s missing, that hit can become an addiction like anything else.

Once you’re aware of this, the hard part starts — lowering your standards. Yikes!

Once you know what’s lacking, you can start practicing acceptance of yourself without adhering to the highest standards.

If your identity is all about work and it’s COSTING you, this is what you need to do. It won’t be easy, but it’ll be worth it.

Because here’s the kicker: Eventually, you will achieve MORE by doing LESS.

The Significance of the WIN

By Laura Berman Fortgang on August 27, 2023

When you’re looking to reinvent your career or start a business, resilience is crucial.

Because sooner or later, the going will get tough. You’ll need to not only stay motivated but also recover quickly and bounce back whenever you encounter difficulties.

One of the best ways to do this is to focus on your wins.

When facing challenge after challenge, it can feel like losing is imminent. Directing your attention toward your triumphs is like a continuous reminder that you’re actually someone who wins — and keeps winning — every day.

So whenever I work with a client, we start our session with a win.

Sometimes it’s something big — secured a dream job interview, landed a new client, booked a speaking gig, nailed a program launch.

But sometimes it’s something seemingly small — updating your resume, sending a newsletter, booking a discovery call, attending a networking event.

But a win is a win!

Even if you have to dig for it and rack your brain, always keep in mind that you’re a winner at something this month, this week, this morning… here’s why —

A win is something you WANT.
It’s INTEGRAL to your well-being.
And it NEGATES problems.

W.I.N.

If you have a challenging goal to tackle, wins can be the boost you need to get you there. Celebrating your victories leads to more favorable results.

A win changes your physiology. Focusing on your wins makes you shift from a stress-oriented mindset to one of possibility, wonder, and what’s next.

Your creativity amplifies, your problem-solving improves, and your confidence flourishes. You’re ready to take on the next step knowing there will be a positive outcome — if not exactly what you’re aiming for, something better than where you are. A win is imminent!

I’ll admit, this is easier said than done.

In fact, it’s been a personal challenge for me over the years. I thought my problems made me interesting, and I used them as comic fodder, part of my personality. But the self-deprecating humor wasn’t serving me.

It wasn’t until I learned to focus on what was right in my life that things began to shift. By focusing on what was right, I started doing more of what was right, and my wins beget more wins.

Success breeds success.

Break Out of the Norms You Set for Yourself

By Laura Berman Fortgang on August 20, 2023

Break Out of the Norms You Set for Yourself

I had to take a forced break from my usual live broadcast and my newsletter topic plan this past week due to my mother being in the hospital.

Between both my parents, other family members, and one of my children’s childhood spent in hospitals, I’ve been here all too many times.

HERE is disrupted, in hyper-vigilance, learning on the fly. It’s making important decisions while watching the American healthcare system flail and often fail to meet the needs of those that require care.

HERE is sitting with loads of time on my hands while I’m bedside to advocate for my loved one’s care, but not having enough brain power to do anything productive or move business forward.

HERE is going through every full-time job in your mind of what will be required to get your loved one to the next stage of care (or resuming their life) without being able to do anything to prepare because you have no idea when you have to activate a plan or what level of functioning you have to prepare for.

You can’t know until you know, which makes everything a last minute rush to an invisible finish line.

Good healthcare workers are heroes. Truly. I’m so grateful for those that truly care and fight alongside me for the care my loved ones need.

What I want to impart here is a call to action to wake up to your own life and shake yourself out of inertia. As I watch my mother struggle with a watershed moment where she is only likely to get worse and not better, I put forth this message to not let your life pass you by.

I’m not sharing about this personal challenge for your attention or sympathy. I don’t need it nor want it. I’m sharing to encourage you to shake off whatever is holding you back and take a bold action to move your life forward.

As hard as it seems, as impossible it appears to reach your desired outcome, as hopeless as your past results may make you feel, do something to break out of the norms you have set for yourself.

Yes, you have set them for yourself. You’ve accepted certain behaviors from yourself or others, you’ve let circumstances curb your possibilities, you may have even given up.

STOP THAT NOW.

Imagine sitting bedside (maybe some of you have) watching a loved one deteriorate to a shadow of their former selves. Imagine the things they never did and wanted to do.

The things they didn’t know how to say and never will. The wonderful things they did that they could never repeat again. What would that stir you to do?

Maybe it’s time to look at your bucket list. Maybe it’s just your to-do list that need a glance where you might find all the items are absurd in the bigger scheme of things.

Maybe it’s a look at your goals to find out if they’re really yours or better represent things you think you SHOULD do vs. really want to do. Maybe it’s just doing NOTHING and enjoying your life for a while that is the call. I don’t know, but you likely do.

I have nothing cataclysmic to share about what another round of being bedside is doing for me. Right now, it’s just draining and anxiety producing to not know what I’m preparing for.

So please, take heed. Break out of your fog. Take the driver’s seat of your life.

How To NOT Quit on Yourself

By Laura Berman Fortgang on August 6, 2023

When you’re working towards a goal, quitting often seems like the easy way out.

Everyone wants to throw in the towel sometimes — when the going gets tough, when you hit a hiccup, or when you’re just not feeling up to it.

Getting up every day, chugging along, and doing what it takes — no matter what — isn’t always easy.

And sometimes quitting just makes good sense.

But if you really want something, quitting — on your career, your business, or yourself — isn’t the way to go.

If you give up now, chances are you’ll kick yourself later. I’ve seen it lead to a lot of regret.

I’ve even seen quitting become a habit. People do it again and again and never get to where they want to go.

Far too many disappointments and broken dreams could’ve been avoided, if only they’d learned how to NOT quit, which may sound easier said than done, but it’s actually quite simple.

There’s only ONE way.

THE key to getting through tough times is to focus on the bigger picture.

Laser in on something bigger than you.
What’s the goal?, your mission? and the greater cause behind what you want?

Here’s what I mean —

I’m working with a team right now that’s under a lot of pressure. Their industry is taking a hit, they’ve been through rounds of layoffs, and morale is at an all-time low. But this team is playing a crucial role in the organization, so they need to stay on their game and focused on the mission, which is producing work for an important cause. It’s their collective passion for that cause that’s keeping them going while the going is tough.

So, what’s your personal cause? It may be something different in every scenario.

If you feel like quitting, look for something bigger.

Think about it. One of the best ways to get yourself out of a funk is to do something for somebody else.

If you’ve been around for a while, you may know that I went through a period of severe depression in my 20s. The best thing I did for myself was to begin helping people who were less fortunate, delivering food to individuals who were shut in with illness or old age. It changed the trajectory of my life!

It’s not all about keeping your nose to the grindstone. Look for the greater meaning in the work itself. If you don’t find it there, seek meaning all around you.

Hitting your business goals may allow you to give more financially to causes that matter. Changing careers may allow more flexibility in your schedule to volunteer at your kids’ school.

It doesn’t have to be altruistic. Making that next sale or bonus could fund a girl’s trip to Napa Valley you’ve been craving, or a dreamy backyard makeover, or bump up retirement by a year.

THE key to getting through tough times is to focus on the bigger game.

How to reach your goals without pushing harder

By Laura Berman Fortgang on June 25, 2023

Do you ever feel like reaching your goals is a nearly impossible feat?

Like you’re never going to get there, or you’re going to run yourself into the ground trying?

I think we’ve all felt this way at some point, but it can be especially frustrating when you just can’t figure out why it’s so dang hard.

You want the thing — the promotion, the new career, a successful business…

And you’re going after the thing — working your tail off to make it happen…

But progress is slow, and you honestly feel like giving up.

Here’s what’s probably happening —

If I had to guess, I’d say you’re PUSHING too hard.

You’re in your head, plotting and scheming, and your ego is shouting at you to go, go, go…harder! Or that there’s something wrong with you if you don’t!

But in my experience, I’ve come to understand that pushing harder is the more difficult way to achieve what you want.

What would it look like if you were PULLED toward your goals instead?

I’ve seen it time and time again. When people work toward something bigger than themselves, and they’re compelled to fulfill a vision, it feels easier.

This doesn’t mean you won’t have obstacles or that things won’t get rough at times.

It means you’re EXCITED to be challenged.
You have a big WHY that helps you get out of bed in the morning.
It keeps propelling you forward when the going gets tough.

I worked with someone recently who was at a PUSH to the finish line. He was trying to grind it out to retirement and finish strong. And it was like trying to push a boulder up a hill.

Then he got laid off. Yikes. This can be a scary thing at the tail end of a career.

However, it turns out this was the best thing that could’ve happened!

Losing that job opened up space to go after something completely different and set new goals.

He saw an opportunity to disrupt an industry, went for it — and, wow! Things are going better than ever. He loves what he does so much now, and he’s so engaged in the work, that retirement isn’t even part of the conversation anymore.

He’ll be able to slow down when he’s ready, but the PULL has reinvigorated his zest for life and legacy and the impact he wants to make.

But you don’t have to lose your job or find yourself in a bind before making the shift.

If you’re trying to push for a result right now and it feels hard — stop.

Think about elevating your goal.

What’s your larger vision?
How can you make it bigger than you?
What difference do you want to make?

Go deeper to figure out what will compel you to show up with enthusiasm.

What vision will PULL you into the future?

What are you scrappy and hungry for?

By Laura Berman Fortgang on May 14, 2023

I don’t know about you, but I am “scrappy and hungry, and I’m not throwin’ away my shot…”

If you’re one of the millions of people who enjoyed the hit sensation Hamilton, you may recognize this tune. Consider it our theme song for today.

I believe being scrappy and hungry is one of the under-appreciated keys to success. Sure, we say things like “hard work pays off,” but we tend to look at the people who’ve “made it” as capable, confident, and poised, forgetting they were once just getting started — scrappy, hungry, and willing to take a shot!

Their goals were worth it to them. Going after their dreams was worth the risk of being judged, getting it wrong, and putting in the work.

What about YOU? What are you scrappy and hungry for?

My clients often tell me they want to serve people, make an impact, grow a business, create change in the world, further a cause, make more money…the list goes on. They claim to really want it, but they’re not doing anything about it.

So my question for them and for YOU is this: If not now, WHEN?

Because I’ve asked it so many times, I have a pretty good idea what your answer is: “I don’t know.” And there’s a good chance you’ll follow that up with, “HOW do I know?”

I’ve noticed we humans have a hard time recognizing when we’re ready. There’s no clear-cut way to know for absolute certain, of course, but there are some telltale signs —

- You’re miserable.
- You have an “itch” that keeps nagging at you that something isn’t right.
- You’re daydreaming a lot, scrolling social media, envying folks who are doing what you want to do.

This is the universe, your internal guidance system, or whatever you believe whispering (or shouting!) at you that it’s time to TAKE YOUR SHOT.

But here’s the sign you most likely won’t get: an undeniable sense that you absolutely, without a doubt, feel ready. If you’re waiting for that, you’ll be waiting forever.

You’re going to have doubts. That’s normal. DO. IT. ANYWAY.

Get scrappy, listen to your hungry desire, and give it a real shot. Make your dream a priority.

Want to write a novel? Wake up every morning and write 1,000 words before getting out of bed.

Want to grow an audience on social media? Start posting valuable content every day; learn what they want from you.

Want to build a business? Focus on getting ONE customer or ONE client, and grow from there.